About
In a world where climate consciousness is influencing consumer behaviour, carbon marketing is no longer optional- its essential. It empowers brands to communicate their environmental efforts in a way that builds trust, drives customer engagement and supports real climate action. It helps align marketing with environmental goals,ensures compliance with emerging regulations, and avoids greenwashing. With growing demand for transparency and eco-conscious branding, carbon marketing also opens up valuable career opportunities while promoting real climate impact through informed and responsible messaging. We are inviting you to join us for this amazing opportunity to learn and practise the tools,techniques and the opportunities in the carbon marking world. Session 1: Carbon Market and Carbon Credit Climate change: emissions, sinks, targets Global agreements: Kyoto Protocol, Paris Agreement Carbon markets & their Markets: Compliance markets vs. voluntary markets Carbon credit Project types: forests, renewables, cook stoves, soil, mangroves Certification standards (Gold Standard, VCS, CDM) Carbon Value Chain Developers, auditors, brokers, traders, buyers Criticisms & risks: greenwashing, double counting, permanence Session 2: Skills, Careers & Next Steps Carbon Project Document Reading Project Design Document(PDD) Key sections: baseline, additionally, monitoring, SDGs Jobs Roles Required skills Key standards (VCS, Gold Standard) websites Credits Tracking Certifications, courses, internships
You can also join this program via the mobile app. Go to the app



